KCAHF is a private nonprofit, voluntary health agency that focuses upon health misinformation, fraud, and quackery as public health problems. Our positions are based upon the principles of science that underlie consumer protection law.

We advocate:

(a) adequate disclosure in labeling and other warranties to enable consumers to make truly informed choices;

(b) pre-marketing proof of safety and effectiveness for products and services claimed to prevent, alleviate, or cure any health problem; and,

(c) accountability for those who violate the law.